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B.E./B.Tech. DEGREE EXAMINATION,
NOVEMBER/DECEMBER 2010 Fifth Semester Information Technology
—ENGINEERING ECONOMICS AND FINANCIAL ACCOUNTING
Time : Three hours Maximum
: 100 Marks Answer ALL questions PART A — (10 × 2 = 20 Marks)
2. Define the
concept of Firm.
3. State law
of supply with diagram.
Elasticity of Demand.
5. What do you
mean by Money cost and Real cost?
6. Give two
examples for implicit cost and explicit cost.
Capital Budgeting and Investment with example.
Internal Rate of Return.
9. When do
firm adopt Marginal Cost pricing?
any two advantages of cost plus pricing.
PART B — (5 × 16 = 80 Marks)
11. (a) (i)
Explain the relationship of Managerial Economics with other disciplines. [Marks
4] (ii) Discuss in detail the Nature of Managerial Economics. [Marks 12] Or
"Managerial Economics is Economics applied in Decision Making"–
Discuss. [Marks 8] (ii) Explain the goals of the firm. [Marks 8]
12. (a) (i)
Define law of demand and explain types of demand with diagram.[Marks10 ] (ii)
Why does the demand curve slopes downward? [Marks 6] Or (b) (i) What are the
reasons for the exceptions of the Demand Curve?Explain. [Marks 8] (ii) Describe
the Elasticity of Supply. [Marks 8]
13. (a) (i)
Write a short note on Isoquant and its types. [Marks 10] (ii) Elucidate the
returns to scale. [Marks 6] Or (b) (i) Describe cost of production in the long
run average cost curve. [Marks 8] (ii) What are the factors affecting
production function? Discuss. [Marks 8]
(a) (i) Write a note on cost-oriented pricing. [Marks 10] (ii) Explain common
pricing practices in Retail Trade. [Marks 6] Or (b) (i) Describe price
Discriminations. [Marks 7] (ii) Explain the limitations of the Marginal cost
pricing. [Marks 9]
15. (a) (i) Write briefly on the limitations
of financial statements. [Marks 8] (ii) Give the meaning of Ratio analysis and
its significance. [Marks 8] Or (b) (i) What are the steps involved in Net
Present Value Method(NPV)? [Marks 8] (ii) Explain Pay Back method in detail.