Showing posts with label regulation 2013 mba notes. Show all posts
Showing posts with label regulation 2013 mba notes. Show all posts

BA7052 Services Operations Management Syllabus Notes Question Bank - MBA 3rd Semester

BA7052 Services Operations Management Syllabus Notes Question Papers 2 Marks with Answers Question Bank with answers Anna University BA7052 SOM Notes Syllabus 2 Marks with answers MBA 3rd Semester - Regulation 2013 & 2015 3rd Semester Syllabus Notes

Anna University BA7052 Services Operations Management Notes Syllabus 2 marks with answers Part A Question Bank with answers Key - MBA 3rd Semester

Anna University BA7052 Services Operations Management Syllabus Notes 2 marks with answer is provided below. BA7052 Notes Syllabus all 5 units notes are uploaded here. here BA7052 SOM Syllabus notes download link is provided and students can download the BA7052 Syllabus and Lecture Notes and can make use of it.
Anna University Regulation 2013 Notes Syllabus Question Papers Question Banks -Rejinpaul

Click below link to download Services Operations Management Study Materials .

BA7052 SERVICES OPERATIONS MANAGEMENT SYLLABUS REGULATION 2013

UNIT I INTRODUCTION
Services – Importance, role in economy, service sector – growth; Nature of services -Service classification , Service Package, distinctive characteristics , open-systems view; Service Strategy – Strategic service vision, competitive environment, generic strategies, winning customers; Role of information technology; stages in service firm competitiveness; Internet strategies - Environmental strategies.

UNIT II SERVICE DESIGN
New Service Development – Design elements – Service Blue-printing - process structure – generic approaches –Value to customer; Retail design strategies – store size – Network configuration ; Managing Service Experience –experience economy, key dimensions ; Vehicle Routing and Scheduling

UNIT III SERVICE QUALITY
Service Quality- Dimensions, Service Quality Gap Model; Measuring Service Quality –SERVQUAL - Walk-through Audit; Quality service by design - Service Recovery - Service Guarantees; Service Encounter – triad, creating service orientation, service profit chain; Front-office Back-office Interface – service decoupling.

UNIT IV SERVICE FACILITY
Servicescapes – behaviour - environmental dimensions – framework; Facility design – nature, objectives, process analysis – process flow diagram, process steps, simulation; Service facility layout; Service Facility Location – considerations, facility location techniques – metropolitan metric, Euclidean, centre of gravity, retail outlet location , location set covering problem

UNIT V MANAGING CAPACITY AND DEMAND
Managing Demand – strategies; Managing capacity – basic strategies, supply management tactics, operations planning and control; Yield management; Inventory Management in Services– Retail Discounting Model, Newsvendor Model; Managing Waiting Lines –Queuing systems, psychology of waiting; Managing for growth- expansion strategies, franchising , globalization.

Click below link to download the Notes and 2 marks with answers Question Bank

BA7052 Notes - Click here (Coming soon)
BA7052 Notes - Click here (Coming soon)

BA7052 2 marks with answers - Coming soon

BA7052 Question Bank - Coming soon

BA7052 Question Papers ( Previous year) - Click here  

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BA7052 Services Operations Management Anna university 3rd semester Regulation 2013 notes
Anna University Regulation 2013 3rd Semester Notes
Regulation 2013 3rd Semester Notes Anna University
BA7052 Services Operations Management Syllabus Notes MBA 3rd Semester
BA7052 Services Operations Management Notes Syllabus Question Papers Question Bank 2 marks with answers
Anna University BA7052 Notes Syllabus Question Papers Question Bank 2 marks with answers
BA7052 Services Operations Management Lecture Notes Subject Notes Anna University
Anna University MBA 3rd Semester notes
Anna University chennai madurai,coimbatore MBA 3rd semester notes
Anna University 3rd Semester notes Regulation 2013
Anna University 3rd Semester notes Regulation 2015
Anna University BA7052 SOM MBA 3rd  Semester Notes
Anna University 3rd Semester Notes Regulation 2013
Anna University MBA 3rd Semester Notes Syllabus Question Bank Question Papers
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2013
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2015 MBA
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BA7051 Logistics and Supply Chain Management Syllabus Notes Question Bank - MBA 3rd Semester

BA7051 Logistics and Supply Chain Management Syllabus Notes Question Papers 2 Marks with Answers Question Bank with answers Anna University BA7051 LSCM Notes Syllabus 2 Marks with answers MBA 3rd Semester - Regulation 2013 & 2015 3rd Semester Syllabus Notes

Anna University BA7051 Logistics and Supply Chain Management Notes Syllabus 2 marks with answers Part A Question Bank with answers Key - MBA 3rd Semester

Anna University BA7051 Logistics and Supply Chain Management Syllabus Notes 2 marks with answer is provided below. BA7051 Notes Syllabus all 5 units notes are uploaded here. here BA7051 LSCM Syllabus notes download link is provided and students can download the BA7051 Syllabus and Lecture Notes and can make use of it.
Anna University Regulation 2013 Notes Syllabus Question Papers Question Banks -Rejinpaul

Click below link to download Logistics and Supply Chain Management Study Materials .

BA7051 LOGISTICS AND SUPPLY CHAIN MANAGEMENT SYLLABUS REGULATION 2013

UNIT I INTRODUCTION
Business logistics and supply chain – importance, objectives and drivers. Strategy – planning, selecting proper channel, performance measurement. Outsourcing- Make vs buy approach – sourcing strategy.

UNIT II MANAGING FLOWS
Planning Networks – Decision making under risk – Decision trees – Decision making under uncertainty. Distribution Network Design – Role - Factors Influencing Options, Value Addition. Supply Chain Network optimization models. Logistics information system - Role of IT – Framework for IT adoption.

UNIT III INVENTORY AND WAREHOUSING
Inventory–objectives, bullwhip effect, control - Probabilistic inventory models, Risk pooling, Vendor managed inventory, Multi-echelon inventory. Warehousing Functions – Types – Site Selection – Decision Model – Layout Design – Costing – Virtual Warehouse.

UNIT IV TRANSPORTATION AND PACKAGING
Transportation – Drivers, Modes, Measures - Strategies for Transportation, 3PL and 4PL, Vehicle Routing and Scheduling. Packaging- Design considerations, Material and Cost. Packaging as Unitisation. Consumer and Industrial Packaging.

UNIT V ORGANISATION AND CONTROL
Organisation Structure – need and development. Organizational – Choices, Orientation and positioning. Interfunctional and interorganisational management – alliances and partnerships. Control – Process framework, system details, information, measurement and interpretation.

Click below link to download the Notes and 2 marks with answers Question Bank

BA7051 Notes - Click here (Coming soon)
BA7051 Notes - Click here (notes 2)
BA7051 Prescribed/Reference Book download - Click here

BA7051 2 marks with answers - Coming soon

BA7051 Question Bank - Coming soon

BA7051 Question Papers ( Previous year) - Click here  

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BA7051 Logistics and Supply Chain Management Anna university 3rd semester Regulation 2013 notes
Anna University Regulation 2013 3rd Semester Notes
Regulation 2013 3rd Semester Notes Anna University
BA7051 Logistics and Supply Chain Management Syllabus Notes MBA 3rd Semester
BA7051 Logistics and Supply Chain Management Notes Syllabus Question Papers Question Bank 2 marks with answers
Anna University BA7051 Notes Syllabus Question Papers Question Bank 2 marks with answers
BA7051 Logistics and Supply Chain Management Lecture Notes Subject Notes Anna University
Anna University MBA 3rd Semester notes
Anna University chennai madurai,coimbatore MBA 3rd semester notes
Anna University 3rd Semester notes Regulation 2013
Anna University 3rd Semester notes Regulation 2015
Anna University BA7051 LSCM MBA 3rd  Semester Notes
Anna University 3rd Semester Notes Regulation 2013
Anna University MBA 3rd Semester Notes Syllabus Question Bank Question Papers
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2013
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2015 MBA
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BA7034 Industrial Relations & Labour Welfare Syllabus Notes Question Bank - MBA 3rd Semester

BA7034 Industrial Relations & Labour Welfare Syllabus Notes Question Papers 2 Marks with Answers Question Bank with answers Anna University BA7034 IRLW Notes Syllabus 2 Marks with answers MBA 3rd Semester - Regulation 2013 & 2015 3rd Semester Syllabus Notes

Anna University BA7034 Industrial Relations & Labour Welfare Notes Syllabus 2 marks with answers Part A Question Bank with answers Key - MBA 3rd Semester

Anna University BA7034 Industrial Relations & Labour Welfare Syllabus Notes 2 marks with answer is provided below. BA7034 Notes Syllabus all 5 units notes are uploaded here. here BA7034 IRLW Syllabus notes download link is provided and students can download the BA7034 Syllabus and Lecture Notes and can make use of it.
Anna University Regulation 2013 Notes Syllabus Question Papers Question Banks -Rejinpaul

Click below link to download Industrial Relations & Labour Welfare Study Materials .

BA7034 ENTREPRENEURSHIP DEVELOPMENT SYLLABUS REGULATION 2013


Click below link to download the Notes and 2 marks with answers Question Bank

BA7034 Notes - Click here (Notes 1)
BA7034 Notes - Click here (Notes 2)

BA7034 2 marks with answers - Refer above notes link

BA7034 Question Bank - Refer above notes link

BA7034 Question Papers ( Previous year) - Click here  

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BA7034 Industrial Relations & Labour Welfare Anna university 3rd semester Regulation 2013 notes
Anna University Regulation 2013 3rd Semester Notes
Regulation 2013 3rd Semester Notes Anna University
BA7034 Industrial Relations & Labour Welfare Syllabus Notes MBA 3rd Semester
BA7034 Industrial Relations & Labour Welfare Notes Syllabus Question Papers Question Bank 2 marks with answers
Anna University BA7034 Notes Syllabus Question Papers Question Bank 2 marks with answers
BA7034 Industrial Relations & Labour Welfare Lecture Notes Subject Notes Anna University
Anna University MBA 3rd Semester notes
Anna University chennai madurai,coimbatore MBA 3rd semester notes
Anna University 3rd Semester notes Regulation 2013
Anna University 3rd Semester notes Regulation 2015
Anna University BA7034 IRLW MBA 3rd  Semester Notes
Anna University 3rd Semester Notes Regulation 2013
Anna University MBA 3rd Semester Notes Syllabus Question Bank Question Papers
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2013
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2015 MBA
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BA7032 Entrepreneurship Development Syllabus Notes Question Bank - MBA 3rd Semester

BA7032 Entrepreneurship Development Syllabus Notes Question Papers 2 Marks with Answers Question Bank with answers Anna University BA7032 ED Notes Syllabus 2 Marks with answers MBA 3rd Semester - Regulation 2013 & 2015 3rd Semester Syllabus Notes

Anna University BA7032 Entrepreneurship Development Notes Syllabus 2 marks with answers Part A Question Bank with answers Key - MBA 3rd Semester

Anna University BA7032 Entrepreneurship Development Syllabus Notes 2 marks with answer is provided below. BA7032 Notes Syllabus all 5 units notes are uploaded here. here BA7032 ED Syllabus notes download link is provided and students can download the BA7032 Syllabus and Lecture Notes and can make use of it.
Anna University Regulation 2013 Notes Syllabus Question Papers Question Banks -Rejinpaul

Click below link to download Entrepreneurship Development Study Materials .

BA7032 ENTREPRENEURSHIP DEVELOPMENT SYLLABUS REGULATION 2013

UNIT I ENTREPRENEURAL COMPETENCE
Entrepreneurship concept – Entrepreneurship as a Career – Entrepreneurial Personality - Characteristics of Successful, Entrepreneur – Knowledge and Skills of Entrepreneur.

UNIT II ENTREPRENEURAL ENVIRONMENT
Business Environment - Role of Family and Society - Entrepreneurship Development Training and Other Support Organisational Services - Central and State Government Industrial Policies and Regulations - International Business.

UNIT III BUSINESS PLAN PREPARATION
Sources of Product for Business - Prefeasibility Study - Criteria for Selection of Product - Ownership - Capital - Budgeting Project Profile Preparation - Matching Entrepreneur with the Project - Feasibility Report Preparation and Evaluation Criteria.

UNIT IV LAUNCHING OF SMALL BUSINESS
Finance and Human Resource Mobilization Operations Planning - Market and Channel Selection - Growth Strategies - Product Launching – Incubation, Venture capital, IT startups.

UNIT V MANAGEMENT OF SMALL BUSINESS
Monitoring and Evaluation of Business - Preventing Sickness and Rehabilitation of Business Units- Effective Management of small Business.


Click below link to download the Notes and 2 marks with answers Question Bank

BA7032 Notes - Click here (Notes 1)
BA7032 Notes - Click here (Notes 2)

BA7032 2 marks with answers - Refer above notes link

BA7032 Question Bank - Refer above notes link

BA7032 Question Papers ( Previous year) - Click here  

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BA7032 Entrepreneurship Development Anna university 3rd semester Regulation 2013 notes
Anna University Regulation 2013 3rd Semester Notes
Regulation 2013 3rd Semester Notes Anna University
BA7032 Entrepreneurship Development Syllabus Notes MBA 3rd Semester
BA7032 Entrepreneurship Development Notes Syllabus Question Papers Question Bank 2 marks with answers
Anna University BA7032 Notes Syllabus Question Papers Question Bank 2 marks with answers
BA7032 Entrepreneurship Development Lecture Notes Subject Notes Anna University
Anna University MBA 3rd Semester notes
Anna University chennai madurai,coimbatore MBA 3rd semester notes
Anna University 3rd Semester notes Regulation 2013
Anna University 3rd Semester notes Regulation 2015
Anna University BA7032 ED MBA 3rd  Semester Notes
Anna University 3rd Semester Notes Regulation 2013
Anna University MBA 3rd Semester Notes Syllabus Question Bank Question Papers
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2013
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2015 MBA
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BA7011 Brand Management Syllabus Notes Question Bank - MBA 3rd Semester

BA7011 Brand Management Syllabus Notes Question Papers 2 Marks with Answers Question Bank with answers Anna University BA7011 BM Notes Syllabus 2 Marks with answers MBA 3rd Semester - Regulation 2013 & 2015 3rd Semester Syllabus Notes

Anna University BA7011 Brand Management Notes Syllabus 2 marks with answers Part A Question Bank with answers Key - MBA 3rd Semester

Anna University BA7011 Brand Management Syllabus Notes 2 marks with answer is provided below. BA7011 Notes Syllabus all 5 units notes are uploaded here. here BA7011 BM Syllabus notes download link is provided and students can download the BA7011 Syllabus and Lecture Notes and can make use of it.
Anna University Regulation 2013 Notes Syllabus Question Papers Question Banks -Rejinpaul

Click below link to download Brand Management Study Materials .

BA7011 BRAND MANAGEMENT SYLLABUS REGULATION 2013

UNIT I INTRODUCTION
Basics Understanding of Brands – Definitions - Branding Concepts – Functions of Brand - Significance of Brands – Different Types of Brands – Co branding – Store brands.

UNIT II BRAND STRATEGIES
Strategic Brand Management process – Building a strong brand – Brand positioning – Establishing Brand values – Brand vision – Brand Elements – Branding for Global Markets – Competing with foreign brands.

UNIT III BRAND COMMUNICATIONS
Brand image Building – Brand Loyalty programmes – Brand Promotion Methods – Role of Brand ambassadors, celebraties – On line Brand Promotions.

UNIT IV BRAND EXTENSION
Brand Adoption Practices – Different type of brand extension – Factors influencing Decision for extension – Re-branding and re-launching.

UNIT V BRAND PERFORMANCE
Measuring Brand Performance – Brand Equity Management - Global Branding strategies - Brand Audit – Brand Equity Measurement – Brand Leverage -Role of Brand Managers– Branding challenges & opportunities.

Click below link to download the Notes and 2 marks with answers Question Bank

BA7011 Notes - Click here (Notes 1)
BA7011 Notes - Click here (Coming soon)

BA7011 2 marks with answers - Refer above notes links

BA7011 Question Bank - Refer above notes links

BA7011 Question Papers ( Previous year) - Click here  

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BA7011 Brand Management Anna university 3rd semester Regulation 2013 notes
Anna University Regulation 2013 3rd Semester Notes
Regulation 2013 3rd Semester Notes Anna University
BA7011 Brand Management Syllabus Notes MBA 3rd Semester
BA7011 Brand Management Notes Syllabus Question Papers Question Bank 2 marks with answers
Anna University BA7011 Notes Syllabus Question Papers Question Bank 2 marks with answers
BA7011 Brand Management Lecture Notes Subject Notes Anna University
Anna University MBA 3rd Semester notes
Anna University chennai madurai,coimbatore MBA 3rd semester notes
Anna University 3rd Semester notes Regulation 2013
Anna University 3rd Semester notes Regulation 2015
Anna University BA7011 BM MBA 3rd  Semester Notes
Anna University 3rd Semester Notes Regulation 2013
Anna University MBA 3rd Semester Notes Syllabus Question Bank Question Papers
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2013
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2015 MBA
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BA7016 Rural Marketing Syllabus Notes Question Bank - MBA 3rd Semester

BA7016 Rural Marketing Syllabus Notes Question Papers 2 Marks with Answers Question Bank with answers Anna University BA7016 RM Notes Syllabus 2 Marks with answers MBA 3rd Semester - Regulation 2013 & 2015 3rd Semester Syllabus Notes

Anna University BA7016 Rural Marketing Notes Syllabus 2 marks with answers Part A Question Bank with answers Key - MBA 3rd Semester

Anna University BA7016 Rural Marketing Syllabus Notes 2 marks with answer is provided below. BA7016 Notes Syllabus all 5 units notes are uploaded here. here BA7016 RM Syllabus notes download link is provided and students can download the BA7016 Syllabus and Lecture Notes and can make use of it.
Anna University Regulation 2013 Notes Syllabus Question Papers Question Banks -Rejinpaul

Click below link to download Rural Marketing Study Materials .

BA7016 RURAL MARKETING SYLLABUS REGULATION 2013

UNIT I OVERVIEW OF RURAL MARKETING
Introduction of Rural marketing –Evolution of Rural Marketing in Indian and Global Context- Definition- Nature –Scope-Characteristics and potential of Rural Marketing - Importance of Rural Marketing- Socio-Cultural-economic & other environmental factors affecting in Rural Marketing-A comparative Analysis of Rural Vs Urban Marketing- Size &Structure of Rural Marketing – Emerging challenges & Opportunities in Rural Marketing.

UNIT II RURAL MARKETS & DECISION
Profile of Rural Marketing Dimensions & Consumer Profile- Rural Market Equilibrium-Classification of Rural Marketing – Regulated- Non Regulated- Marketing Mix- Segmentation- Targeting- Position- Rural Marketing Strategies- Role of Central, State Government and other Institutions in Rural Marketing Integrated Marketing Communication in Rural Marketing.

UNIT III PRODUCT & DISTRIBUTION
Product / Service Classification in Rural Marketing - New Product Development in Rural Marketing - Brand Management in Rural Marketing- Rural Distribution in channel management- Managing Physical distribution in Rural Marketing- Fostering Creativity& Innovation in Rural Marketing - Sales force Management in Rural Marketing.

UNIT IV RURAL CONSUMER BEHAVIOUR IN MARKETING RESEARCH
Consumer Buyer Behaviour Model in Rural Marketing- Rural Marketing Research-Retail & IT models in Rural Marketing-CSR and Marketing Ethics in Rural Marketing- Source of Financing and credit agencies- Consumer Education & Consumer Methods in Promotion of Rural Marketing - Advertisement & Media Role in Rural Marketing Promotion Methods.

UNIT V TRENDS IN RURAL MARKETING
e- Rural Marketing-CRM &e-CRM in Rural Marketing- Advanced Practices in Rural Marketing- Social Marketing-Network Marketing- Green Marketing in Indian and Global Context-Co-operative Marketing- Micro Credit Marketing- Public Private Partnership Model in Rural Marketing - Advancement of Technology in Rural Marketing- Structure of Competition in Rural India.

Click below link to download the Notes and 2 marks with answers Question Bank

BA7016 Notes - Click here (Notes 1)
BA7016 Notes - Click here (Coming soon)

BA7016 2 marks with answers - Refer above Notes links

BA7016 Question Bank - Refer above Notes links

BA7016 Question Papers ( Previous year) - Click here  

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BA7016 Rural Marketing Anna university 3rd semester Regulation 2013 notes
Anna University Regulation 2013 3rd Semester Notes
Regulation 2013 3rd Semester Notes Anna University
BA7016 Rural Marketing Syllabus Notes MBA 3rd Semester
BA7016 Rural Marketing Notes Syllabus Question Papers Question Bank 2 marks with answers
Anna University BA7016 Notes Syllabus Question Papers Question Bank 2 marks with answers
BA7016 Rural Marketing Lecture Notes Subject Notes Anna University
Anna University MBA 3rd Semester notes
Anna University chennai madurai,coimbatore MBA 3rd semester notes
Anna University 3rd Semester notes Regulation 2013
Anna University 3rd Semester notes Regulation 2015
Anna University BA7016 RM MBA 3rd  Semester Notes
Anna University 3rd Semester Notes Regulation 2013
Anna University MBA 3rd Semester Notes Syllabus Question Bank Question Papers
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2013
Anna University 3rd semester Lecture Notes Syllabus Question Bank Regulation 2015 MBA
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